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Overview ​

The mem-re Dashboard is the management tool for creating and managing interactive mem-re experiences. It's used to design physical items, configure digital experiences, and track engagement analytics.

Key Concepts ​

Experiences ​

An Experience is the core unit of the platform. Each experience combines a physical item design with digital content that users interact with after scanning the item. Experiences can be in Draft or Live status.

See Managing Experiences for details.

Action Tiles ​

Action Tiles are the interactive elements within an experience. When a user scans an item, they see a set of Action Tiles they can tap to interact with. There are four Action Tile types:

  • URL — Link to an external website
  • Video — Embedded video content
  • Page — Custom rich content page
  • Camera (AR) — Launch an augmented reality experience

See Action Tiles for details.

Items ​

Items are the physical items tied to each experience. You design the front and back artwork using the item designer, choose a material, and order them in bulk for distribution.

See Card Designer and Ordering Cards for details.

Templates ​

Templates are reusable Action Tile configurations. Save a Action Tile setup as a template once, then apply it across multiple experiences to keep your workflow consistent and fast.

See Action Tile Templates for details.

Typical Workflow ​

  1. Create an experience — Start from scratch or use an existing template.
  2. Design the item — Upload front and back artwork and choose the item material.
  3. Add Action Tiles — Configure the interactive elements users will see when they scan the item.
  4. Set up AR content (optional) — Upload AR videos that play when users point their camera at the item.
  5. Customize the layout — Set a hero image, choose theme colors, and adjust the visual appearance.
  6. Order physical items — Submit an item order request with quantity, shipping details, and delivery date.
  7. Go live and track analytics — Publish the experience and monitor activations, Action Tile clicks, and other metrics from the dashboard.